Marketing a Superstar or Marketing a Sport

On the Monday before the All Star Game Bill Shaikin started a lot of trouble by publishing a piece in the LA Times about the struggles in getting Mike Trout the kind of attention he deserves. Aside from playing most of his games on the West Coast and a lack of playoff appearances Shaikin also stated that Trout turns down high profile opportunities to promote himself and the sport.  Torii Hunter is quoted in the piece as saying:

“If Mike really wanted to, if he got a marketing team and everything, he would be the face of baseball,” . . . “He doesn’t. He wants to be with his wife and keep it simple.

“It’s his choice. It’s not anybody else’s choice.”

At the end of the article Shaikin asks:

Should the league do a better job of promoting him?

“I don’t know,” Trout said. “I’m not telling anybody to do that.”

MLB Commissioner Rob Manfred went on The Dan Patrick Show  (go to the 33 minute mark) the next day and when asked about promoting players cited Shaikin’s piece and agreed with it.  Manfred felt it was the responsibility of the league to promote its players but they could only promote them as much as they were willing to be promoted.

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Later in the day Jeff Fletcher of the Orange County Register asked Manfred more about promoting Trout.

Continue reading Marketing a Superstar or Marketing a Sport

2018 All-Star Recap

Mike Trout once again put on a show in the All Star Game.  This was Trout’s seventh straight appearance and the sixth time he was voted in as a starter.  Inexplicably, despite being the best player in the game, he only received the fourth most votes.

The FOX broadcast did a great job of highlighting Trout by creating a hilarious weather report and then micing him up in the second inning.

Continue reading 2018 All-Star Recap

A-Rod and Trout Discuss Hitting

ESPN posted a great interview with Alex Rodriguez talking baseball with Mike Trout. They discuss shifting and how to bring more personality to the game. They end with a long discussion on Trout’s pregame routine and how he works on his hitting. This is one of the best interviews you will see with Mike Trout a really nice job by A-Rod.

Mike and Jess Trout Wedding

Can Mike Trout’s 2018 Season Rival the Best Off-season Ever?

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Mike Trout may have had the most epic off-season ever. In December he married his longtime girlfriend Jess. They enjoyed a beautiful winter ceremony followed by a honeymoon in the tropical sun.

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If that wasn’t enough to celebrate, Trout’s favorite football team the Philadelphia Eagles won their first Super Bowl. This victory came despite the Eagles losing their star quarterback (and Trout’s hunting buddy), Carson Wentz , to injury. The Eagles faced the favored New England Patriots with an underdog’s prospect of winning but emerged the champions. . . .And Mike was there to see it live.

Continue reading Can Mike Trout’s 2018 Season Rival the Best Off-season Ever?

2018 Trout Stadium Giveaways

Mike Trout Birthday ShirtThe Los Angeles Angels released their 2018 promotional schedule recently. The stadium giveaways include a number of Mike Trout themed items.  It appears the team is going to do their best to get every kid in the Los Angeles area the chance to own a Mike Trout jersey.  With seven opportunities to get a youth sized jersey you shouldn’t have any problem helping your kid show off their love for #27.  Other giveaways include a Mike Trout Nutcracker and a special birthday shirt on August 7th when #27 turns 27 years old. After a slew of bobbleheads celebrating Mike’s 2016 MVP award it appears there won’t be any Trout bobbleheads this year.


June 3 – Rangers

Promotion: Youth Trout Jersey
Presented By Angels Radio AM830 | Youth jerseys for first 10,000 fans ages 3-13, while supplies last.

Mike Trout NutcrackerJune 22 – Blue Jays
Promotion: Trout Nutcracker (Christmas in June)
Presented By Old Dominion

June 24 – Blue Jays
Promotion: Youth Trout Jersey
Presented By Angels Radio AM830 | Youth jerseys for first 10,000 fans ages 3-13, while supplies last.

July 9 –  Dodgers
Promotion: Youth Trout Jersey
Presented By Angels Radio AM830 | Youth jerseys for first 10,000 fans ages 3-13, while supplies last.

July 10 –  Mariners
Trout Shirt

July 22 –  Astros
Promotion: Youth Trout Jersey
Presented By Angels Radio AM830 | Youth jerseys for first 10,000 fans ages 3-13, while supplies last.

July 29 –  Mariners
Promotion: Youth Trout Jersey
Presented By Angels Radio AM830 | Youth jerseys for first 10,000 fans ages 3-13, while supplies last.

August 7 –  Tigers
Promotion: Trout Birthday Shirt
Presented By Microsemi

August 12 –  Athletics
Promotion: Youth Trout Jersey
Presented By Angels Radio AM830 | Youth jerseys for first 10,000 fans ages 3-13, while supplies last.

Mike Trout 80s' replica jerseyAugust 24 – Astros

Promotion: 80s Replica Jersey
Presented By Pechanga Resort & Casino

August 26 –  Astros
Promotion: Youth Trout Jersey
Presented By Angels Radio AM830 | Youth jerseys for first 10,000 fans ages 3-13, while supplies last.

 

Creepy Mike Trout Face T-shirt